After being inspired by the Bud Light super bowl commercial, I decided to hand craft a Lady Bud Knight costume to wear to Philadelphia Comic Con. Bud Light caught wind of my handcrafted costume and reached out to me for some social media engagement. Bud Knight posted an origin story illustration series on Twitter, and Bud Light send me on an all expense paid trip to the San Diego Comic Con. Afterward, Philly.com wrote a featured article about me. Overall, the stunt was well received and got lots of fan engagement.